The Hardware Marketing Council met earlier this month for a conference designed to connect home improvement industry leaders with each other. The group, which meets twice per year, is made up of sales and marketing leaders from manufacturers that make products …
Read More »Kate Klein
Christmas — a Day for Shopping?
Some consumers might complain about retailers’ push to make Thanksgiving a big shopping day, but others would even shop on Christmas, if given the opportunity. About 18 percent of American consumers would head to retail outlets if they opened at …
Read More »Earning Loyalty via Negative Reviews
Your company’s online reputation can significantly impact your business, but negative online reviews aren’t all bad. Shoppers are increasingly reliant on online reviews when deciding where to shop, and about 44 percent of consumers use the site Yelp to look up businesses, …
Read More »Offer Space For Customers to Share Project Photos
The idea came from a customer who brought a photo album into Horicon Hardware Hank to show off pictures of a room she remodeled. The customer had bought her paints and other products from the Horicon, Wisconsin, store, and was …
Read More »Retailer Turns Store into Temporary Art Gallery
The large wooden wrench hanging from the store’s ceiling and the vintage vacuum cleaner decorated with mosaic tiles aren’t typical decor for Highland Hardware & Bike Shop. But the Holyoke, Massachusetts, store became an offbeat art gallery from mid-September through …
Read More »Employment Numbers Strong in November
U.S. employment numbers were solid for the month of November. The unemployment rate stayed steady at 5 percent and 211,000 new jobs were added nationally, according to new data from the Bureau of Labor Statistics. From October to November, the number of …
Read More »Ace Outranks Big Boxes as a Happy Workplace
Three home improvement retailers ranked in the top 10 of “Happiest Retail Employers,” a list generated based on employee reviews of the companies. Ace Hardware is No. 2 on the list from CareerBliss, which is a website focused on helping employees find greater satisfaction …
Read More »National Hardware Show Appoints Program Leader
John Shields has joined the National Hardware Show® team to support the show’s attendee programs and extend its relationships with hardware and home improvement professionals. Shields comes to the National Hardware Show with more than 30 years of experience in the industry. …
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