Home » Author Archives: Lynnea Chom

Author Archives: Lynnea Chom

Witty Signs Keep Customers Smiling

Residents of Exeter, New Hampshire, know they can find whatever they need at Arjay Ace Hardware—including a dose of humor. The laughs are courtesy of the sayings posted on the store’s exterior signage. While the Arjay Ace staff uses this ... Read More »

Social Media Stumped? Hire an Expert

Kristy Ransdell, co-owner of Burney Hardware in Aberdeen, North Carolina, knows the importance of Facebook as a way to promote her business. But she’ll quickly admit it’s difficult to manage a social media site with the many other responsibilities of ... Read More »

Store Makes Lamp Fixtures Out of Various Items

Not sure what to do with that old pair of cowboy boots? Make a lamp! At Hillsboro Hardware in Nashville, Tennessee, Jason Mathias and his staff have done it all—they’ve made fixtures out of just about everything: boots, wine bottles ... Read More »

Stuffed Monkeys Encourage Customers to Explore Store

The stuffed monkeys hanging around Fishers Do it Center have some serious business to do. They are all part of an activity designed to encourage children and their parents to explore every area of the salesfloor. Kim Young, co-owner of ... Read More »

Greenhouse Makes Gardening Easy

One of the ways lumberyards can attract more consumer business is to offer simple, do-it-yourself building projects using materials they stock. That’s exactly what April Salsman did for customers at the Foxworth-Galbraith Home Improvement Center in Woodland Park, Colorado. Salsman, ... Read More »

Notes for Soldiers Program Supports Those Overseas

Veteran Brad Chrisman, manager of Mills Ace Hardware in Lincoln City, Oregon, says mail call for soldiers who are stationed overseas can be a trying experience. “Nothing’s worse than being one of those guys who didn’t get anything.” So when ... Read More »

Doghouse Display Houses Doggone Deals

For a couple of weeks at the beginning of each year, after all of the seasonal and holiday inventory has been packed away, there’s a little bit of empty salesfloor space at Longenecker’s True Value in Manheim, Pennsylvania. The staff ... Read More »

Craft a New Niche

Art supply enthusiasts no longer have to make the one-hour-plus trip to Las Vegas to enjoy their craft, thanks to Pahrump Rentals & Do it Best Hardware’s newest endeavor. The hardware store, located in Pahrump, Nevada, recently added a 600-square-foot ... Read More »