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TRENDING NOW: Merchandising

Growing Customer Confidence

Customers can often become attached to brands. Once they trust a product to achieve an outcome, customers can become wary of a retailer who changes their lineup. Cottin’s Hardware & Rental in Lawrence, Kansas, took the proactive route on its ... Read More »

Wrap-Up: Dustin Kaehr’s Retail Is… Series

kaehr

Throughout 2017, retail consultant Dustin Kaehr has shared his insights into the cornerstones of running a successful retail operation. He’s drawn from his 17 years of experience working with all types of retailers, including small independent businesses as well as ... Read More »

Expert Perspective: Retail Is…Store Design

store design

Click the picture to download a PDF of this story. By Dustin Kaehr, dk@dustinkaehr.com My grandpa used to love eating at little hole-in-the-wall restaurants. “It may look like a dump, but those places usually serve the best food.” My dad, who ... Read More »

Maximizing Storage in Every Space

Storage Space

For many retailers, the few inches of space between the floor and the bottom of a gondola run of shelving mostly collects dust bunnies. But at 10th Street Hardware, a store in Philadelphia with an 1,100-square-foot salesfloor, it offers valuable ... Read More »

Five Ways to Cross Merchandise

Cross merchandising is one of the best ways to increase sales because it gives customers a reminder of an item they might have otherwise forgotten. Encouraging this add-on sale not only increases your average transaction size, but it is also ... Read More »

Vintage Jukebox a Conversation Piece for Customers

jukebox

Visitors to the paint department at Charlie’s Hardware & Rental in Mosinee, Wisconsin, will find something not often found in hardware stores: a vintage jukebox. Owner Jeff Kyhos says showcasing the retro device, which he calls “a great conversation piece,” ... Read More »

Kabelin Ace Gets Creative With Engraving

laser engraver

At Kabelin Ace Hardware, customers can get a gift that is truly one of a kind. A new laser engraver allows customers to put their own messages or images on a variety of gift items, including picture frames, mugs, cutting ... Read More »

Get Ready for Fire Safety Month

Fire Prevention Week is coming soon. Do you have a plan for how you’ll use the week to promote fire safety? The National Fire Protection Association (NFPA) organizes Fire Prevention Week as part of its ongoing campaign to educate the public ... Read More »