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Social Media Stumped? Hire an Expert

Kristy Ransdell, co-owner of Burney Hardware in Aberdeen, North Carolina, knows the importance of Facebook as a way to promote her business. But she’ll quickly admit it’s difficult to manage a social media site with the many other responsibilities of ... Read More »

Stuffed Monkeys Encourage Customers to Explore Store

The stuffed monkeys hanging around Fishers Do it Center have some serious business to do. They are all part of an activity designed to encourage children and their parents to explore every area of the salesfloor. Kim Young, co-owner of ... Read More »

Notes for Soldiers Program Supports Those Overseas

Veteran Brad Chrisman, manager of Mills Ace Hardware in Lincoln City, Oregon, says mail call for soldiers who are stationed overseas can be a trying experience. “Nothing’s worse than being one of those guys who didn’t get anything.” So when ... Read More »

Doghouse Display Houses Doggone Deals

For a couple of weeks at the beginning of each year, after all of the seasonal and holiday inventory has been packed away, there’s a little bit of empty salesfloor space at Longenecker’s True Value in Manheim, Pennsylvania. The staff ... Read More »