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Contest Brings Hits to Store’s Facebook Page

Blake Burgess is always looking for ways to get his customers more involved on his store’s Facebook page. A couple of years ago, Burgess, co-owner/general manager of York Ace Hardware in York, Nebraska, discovered contests are a great way to ... Read More »

The Stats Say, ‘Get Social’

Social media is now part of every aspect of many people’s lives. In fact, more than half of all adults use more than one social media platform, according to Pew Research Center. To keep up with consumers’ engagement with social media, more than 90 ... Read More »

Offer Space For Customers to Share Project Photos

The idea came from a customer who brought a photo album into Horicon Hardware Hank to show off pictures of a room she remodeled. The customer had bought her paints and other products from the Horicon, Wisconsin, store, and was ... Read More »

Gemmen’s Do it Best Offers Tasty Competition

The tasting contest at Gemmen’s Do it Best Home & Hardware began as an experiment to draw attention to the store’s many canning products. “We have a large canning department that we like to show off,” owner Andrew Gemmen says. ... Read More »

Miner’s Ace Hardware Partners With Farm

Helping another local business was a customer service opportunity in multiple ways for Miner’s Ace Hardware. Talley Farms in Arroyo Grande, California, approached Miner’s Ace, which has seven stores in California, with a request: turn the seven Ace stores into ... Read More »

Resource: Home Sweet Home Holiday Signage

The North American Retail Hardware Association (NRHA) and Independent We Stand are offering  free marketing materials for you to promote your store’s important local economic impact to shoppers before Black Friday and the winter holidays. The materials leverage findings from a recent study, which shows that ... Read More »

Free Resources: Make Your Store More Fun

Combining shopping and entertainment stretches the boundaries of the typical shopping experience, and is known as shoppertainment – a trend that reflects the efforts retailers are making to differentiate both large and small businesses with memorable experiences. Read more about the trend in the November ... Read More »

Engage Customers With Entertainment

View a PDF of this story and download premade shoppertainment games you can implement in your store! Shoppers drive out of their way to buy lattes at Starbucks and earn their loyalty stars. They take their families to Cabela’s to marvel at the indoor ... Read More »