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Social Media Stumped? Hire an Expert

Kristy Ransdell, co-owner of Burney Hardware in Aberdeen, North Carolina, knows the importance of Facebook as a way to promote her business. But she’ll quickly admit it’s difficult to manage a social media site with the many other responsibilities of ... Read More »

Stuffed Monkeys Encourage Customers to Explore Store

The stuffed monkeys hanging around Fishers Do it Center have some serious business to do. They are all part of an activity designed to encourage children and their parents to explore every area of the salesfloor. Kim Young, co-owner of ... Read More »

Notes for Soldiers Program Supports Those Overseas

Veteran Brad Chrisman, manager of Mills Ace Hardware in Lincoln City, Oregon, says mail call for soldiers who are stationed overseas can be a trying experience. “Nothing’s worse than being one of those guys who didn’t get anything.” So when ... Read More »

Doghouse Display Houses Doggone Deals

For a couple of weeks at the beginning of each year, after all of the seasonal and holiday inventory has been packed away, there’s a little bit of empty salesfloor space at Longenecker’s True Value in Manheim, Pennsylvania. The staff ... Read More »

Customers Support the Community and a Local Charity

Customers at Mountain Hardware in Wrightwood, California, not only support the community by shopping at a local independent store—they can support a local charity, too. “My father set up a donation box many years ago,” says Mike Troeger, owner of ... Read More »

Kids Color For Free

Kelly Bundt knows that, if she were to take the perspective of a child walking through her store, there are a lot of colorful and interesting items to see and touch in Sac City Hardware. Parents have the challenge of ... Read More »

Local Fire Department Helps With Annual Birdseed Sale

Birdseed and fire prevention typically don’t have much in common. But for one weekend in October at Reineman’s True Value in Burlington, Wisconsin, the two categories worked side by side at the store’s annual truckload birdseed sale. Jeffrey Koenen, co-owner ... Read More »

3 Ways to Bring In Holiday Shoppers

There are just a few shopping days left before Christmas. Want to bring those-last minutes shoppers into your store? Here are three ideas to try: Gift Sets People love prepackaged gifts around the holidays, as they make good host gifts ... Read More »