Independent We Stand has recognized DeLand, Florida, as the winner of its second annual America’s Main Streets contest. As the 2017 grand prize winner, the community’s downtown will receive $25,000. Independent We Stand, an organization that exists to promote small businesses, hosts the contest as a …
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Smoke in the Air: Helping Your Customers Barbecue Better
May Means National Barbecue Month The weather is growing warmer, and lovers of the backyards all over North America are starting to crack their patio doors. Greeting them will be (or should be) a slightly smoky vista flavored with hickory, …
Read More »Home Depot Customer Information Exposed
A spreadsheet including about 8,000 Home Depot customers’ transaction details and personal information was briefly posted on a Home Depot website for an unknown length of time, according to The Atlanta Journal-Constitution (AJC). Although financial data was not included in the information, this comes a …
Read More »Expert Perspective: Retail Is… Technology
To view a PDF of this story, click here. Technology is an ever-changing, ever-advancing piece of your business, your life and the lives of your customers. Think about how quickly our reaction to new technology goes from “wow” to “duh.” …
Read More »Bright Horizons: A Look into Solar Energy’s Future
Depending on where you live, solar energy and signs of its use can range from ubiquitous to entirely foreign. Yet the ever-increasing number of products that use and provide solar energy is putting the one-time fad of a green movement …
Read More »Greenery, Shadow Among 2017 Colors of the Year
Color Expert Weighs in on Manufacturers’ ‘Color of the Year’ Choices For many homeowners, a new year often inspires consumers to create a new décor inside the home. Whether they are simply looking to update the bathroom walls or are …
Read More »Google Executive Discusses Social Media and Customer Connections
In order to create lifelong bonds with consumers, brands are constantly searching for ways to meaningfully connect. Social media is one of the best ways to establish those connections, but in order to find success, understanding the norms of different channels is …
Read More »Retailers Draw Crowds on Small Business Saturday
Independent retailers across the country had many things to be thankful for at the close of Thanksgiving weekend. This year, an estimated 112 million consumers reported shopping from small businesses on Small Business Saturday. These numbers are a 13 percent increase from 2015, according …
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