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Tag Archives: Kenmore

Sears Launches New Marketing, Small-Format Stores

small-format stores

As Sears emerges from bankruptcy, the company is launching a new advertising campaign and investing in small-format stores to win back customers, according to the Chicago Tribune. In February, Sears emerged from bankruptcy after a judge approved the sale of …

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Sears CEO Makes Proposal to Buy Kenmore Brand

ESL Investments

ESL Investments, the hedge fund operated by Sears Holding Corp.’s CEO Edward Lampert, has made a formal bid to purchase the Kenmore brand from Sears, the Chicago Tribune reports. Earlier this year, it was reported that Sears was mulling the …

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Sears to Sell Smart Appliances on Amazon

appliances

Sears announced Thursday that it will begin selling Kenmore appliances on Amazon that feature Amazon’s smart home assistant Alexa, reports the Chicago Tribune. According to the article, Sears will sell Kenmore appliances that can be operated using Alexa’s voice-activation capabilities. …

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