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Tag Archives: marketing

Dennis Yu Breaks Down the 3×3 Video Grid to Boost Your Brand

Dennis Yu, chief technology officer for BlitzMetrics, says retailers can boost their brands and reach new customers with the 3×3 social media video grid. By creating three quick videos for three different categories, Yu says independent home improvement retailers can ... Read More »

How Creating Simple Videos Can Help Tell Your Brand’s Story

Click the picture to download a PDF of this story. Pressing Play on Your Brand When you say your business’s name, what comes to mind? More importantly, what comes to mind for your current shoppers and potential customers? “A brand is no ... Read More »

5 Ways to Promote and Market Outdoor Power Equipment

outdoor power equipment

Click the picture to download a PDF of this story. By Renee Changnon, rchangnon@nrha.org Revved Up As winter melts away and spring kicks into gear, consumers eagerly dust the cobwebs off their outdoor power equipment. Before they can begin reviving their ... Read More »

Promote Mother’s Day and Father’s Day Shopping

Mother's Day

On Mother’s Day and Father’s Day, children across America will be panicking. Yet again, the holidays will have snuck up on them, and they’ll be in a pinch to find the perfect last-minute gifts. Use the North American Retail Hardware ... Read More »

House-Hasson Names New VPs of Retail Development, Marketing

house-hasson

House-Hasson Hardware, America’s largest independent regional hardware distributor, has named John Sullivan as vice president of retail development and Taylor Hasson as the company’s vice president of marketing. “House-Hasson has been in business for 111 years because our people care ... Read More »

Focus On These Two Social Media Tactics

social media tactics

While they’re not necessarily brand new tactics in the social media sphere, video and advertising are two elements that should be part of your social media strategy. According to Meag Shaffer, executive vice president of social media at social media ... Read More »

Marketing: Where to Get Started

Marketing

If you’re new to social media, digital advertising or marketing in general, digging in on a project can be intimidating. You may find yourself asking, “Where do I start?” To gather some ideas, Hardware Retailing spoke to Meag Shaffer, executive ... Read More »

Instagram COO Says Users ‘Want to Hear From Businesses’

Instagram

Instagram began as a social media platform to share filtered photos with friends when it launched in 2010, and the app has grown to an online community of 1 billion people around the world since then. Now businesses are using ... Read More »