Do it Best is aligning two key divisions, marketing and e-commerce, under the leadership of Allison Flatjord. This alignment marks a significant step in the company’s ongoing efforts to streamline operations and enhance its digital presence in the ever-evolving marketplace. …
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Do it Best Promotes 2 to E-Commerce Roles
Do it Best has tapped two digital-focused team members as e-commerce divisional managers. Effective immediately, Corbin Prows is the divisional manager of e-commerce platform operations, and Brianna Wells is the divisional manager of e-commerce: marketing and merchandising. Prows moves into …
Read More »Do it Best Vice President of Marketing Rich Lynch Retires
After nearly 13 years of dedicated service at Do it Best and over 35 years in the independent home improvement industry, Rich Lynch has retired from his role as vice president of marketing at Do it Best. He joined the …
Read More »Home Hardware Goes Big With Holiday Contest
During the 2023 holiday season, Home Hardware hosted a fun holiday contest—the Santa Street Challenge. During the contest, customers were encouraged to decorate their yards with oversized Christmas figures and bring their neighbors in on the fun. On the contest …
Read More »7 Engaging Ideas for Winter Store Events
As you look for new ways to engage with customers, store events can be an effective way to welcome customers through your doors and expose them to your brand and business. With the holidays right around the corner, winter events …
Read More »3 Ways to Make Your Loyalty Program More Rewarding
From sticking with a favorite sports team to only choosing a certain brand name, our loyalties say a lot about us as people—and some of us are much more loyal than others. In the retail world, having loyal customers can …
Read More »10 Elements to Make Your Website Shine
As you look to create a comprehensive digital presence for your operation, your website is a key aspect. But to be effective, your website needs to have several important components. Discover these must-have website elements below, and turn to Page …
Read More »Best Practices to Define Your Online Strategy
More than just a buzzword, omnichannel strategies are driving the future of retail, as the lines between brick-and mortar and online have blurred and customers expect businesses to meet them where they are. Whether online or in-person, commerce is commerce …
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