Tag Archives: merchandising

Click the picture to download a PDF of this story. By Dustin Kaehr, dk@dustinkaehr.com My grandpa used to love eating at little hole-in-the-wall restaurants. “It may look like a dump, but those places usually serve the best food.” My dad, who …

Cross merchandising is one of the best ways to increase sales because it gives customers a reminder of an item they might have otherwise forgotten. Encouraging this add-on sale not only increases your average transaction size, but it is also …

Click the picture to download a PDF of this story. By Melanie Moul mmoul@nrha.org 10th Street and Beyond As someone who only recently became a part of the independent home improvement industry, Steve DeShong had heard a lot of stories …

Click the picture to download a PDF of this story. Store owners throughout the industry have discovered that business critiques from other independent home improvement retailers help them become better operators. Ask a fellow retailer or two to walk through your store, …

Impulse items—those carefully arranged and displayed products found in retail locations from office supply stores to the corner grocery—are all about maximizing those final moments of a customer’s time in your store. Whether it’s necessities like snacks and drinks or …

Visitors to the paint department at Charlie’s Hardware & Rental in Mosinee, Wisconsin, will find something not often found in hardware stores: a vintage jukebox. Owner Jeff Kyhos says showcasing the retro device, which he calls “a great conversation piece,” …

At Kabelin Ace Hardware, customers can get a gift that is truly one of a kind. A new laser engraver allows customers to put their own messages or images on a variety of gift items, including picture frames, mugs, cutting …

Fire Prevention Week is coming soon. Do you have a plan for how you’ll use the week to promote fire safety? The National Fire Protection Association (NFPA) organizes Fire Prevention Week as part of its ongoing campaign to educate the public …