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Tag Archives: operations

Email Metrics You Should Be Measuring

email metrics

One way to ensure you’re using email to its full potential as a marketing tool is to regularly check analytics provided by your email marketing provider, which may be a service like Mailchimp or Constant Contact. While each email platform ... Read More »

Lowe’s Tests Robotic Suits on Virginia Store Employees

A handful of employees at a Lowe’s store in Virginia have traded in their uniforms for something designed to help lighten the load—exoskeletons. The home improvement company and Virginia Tech joined forces to develop what they dubbed an “exosuit—a wearable robotic ... Read More »

Urban Retailers Take On Unique Challenges in the City

To view a PDF of this story, click here. People typically have opinions about whether they could “make it” in a city like New York or San Francisco. “I would love living in such a busy place! There’s always something ... Read More »

Chicago Retailer Talks Suburban Vs. Urban Retailing

urban retailing

In the June issue of Hardware Retailing, we shared an article detailing the unique challenges and opportunities urban retailers experience. The article details what all retailers can learn from those conducting businesses in an urban environment and includes insights from a ... Read More »

How to Craft the Perfect Marketing Email

email marketing

To read a PDF of this story, click here. Every day, more than 225 billion emails will be sent and received around the world. Of those, almost 105 billion of them will be directed at consumers, according to a recent ... Read More »

Boost Marketing Using These Email Resources

email resources

Every day billions of emails are sent and received around the world, and nearly half of them will be directed to customers, according to a study from The Radicati Group, a California-based technology research firm. It’s important now more than ever that ... Read More »

What’s Going On With Health Insurance?

health insurance

As a result of the current election, there’s been a lot of talk about what’s next for health insurance. Although there’s no way to predict the future, Bob Chiesa, president and CEO of Custom Benefits Insurance Group Inc., lays out the ... Read More »

Blish-Mize Executive Chairman Celebrates 55 Years

For many businesses, employee longevity is a rarity. But imagine working at a company for over 55 years, rarely missing any of the last 14,300 days of work. That’s the case for John H. Mize, executive chairman of Blish-Mize. He’s held almost ... Read More »