Industry observers are taking notice—Home Depot’s technology and online business strategies are helping the company grow and compete in e-commerce, despite Amazon’s online retail dominance. The retailer’s “largest and arguably most important investment has been the roughly $4 billion it will spend from …
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Walmart’s Plans: Cut Store Openings, Focus Online
Walmart corporate has big plans to grow its e-commerce presence. Yet at the same time, it plans to reduce brick-and-mortar store openings by nearly 60 percent year over year. The company is increasingly investing in growing its online sales. This is demonstrated by its …
Read More »Gift Card Draining: Another Form of Digital Theft
Imagine this–a customer approaches the checkout counter with a high-dollar item. He or she pulls out a partially-used gift card, and to the customer’s surprise, the balance comes up as zero. What happened? Your customer experienced a form of digital …
Read More »Reasons #GivingTuesday Matters to Your Business
As you plan your holiday marketing campaigns and think through ways to increase foot traffic to your stores, don’t underestimate the value of generosity. The Definition of #GivingTuesday For the past four years, businesses, organizations and individual people have used the Tuesday …
Read More »Walmart Considers Investing in Online Retailer Flipkart
Walmart is taking some expensive steps to compete with online rival Amazon, and those include investments in existing online retail businesses. Wal-Mart Stores Inc. is talking about becoming a minority owner of Flipkart, India’s biggest online retailer, according to Fortune. News of the possible deal comes …
Read More »HoloLens Coming to Additional Lowe’s Locations
A revolutionary idea that came to a couple of Lowe’s stores earlier this year is spreading to a few more locations, and it will come with some new features, too. This past spring, Lowe’s partnered with Microsoft to pilot the …
Read More »Facebook Ads Designed to Help Grow In-Store Sales
Facebook has a new advertising option for brick-and-mortar retailers—dynamic ads for retail. Advertising on the social media site hasn’t been tied to changing in-store inventory data in the past, but the new “dynamic ads for retail will only showcase products …
Read More »Potential Law Could Protect Customers’ Online Reviews
In an age when Google is often your customers’ first stop to find information about your store, you probably groan—or worse—if your business gets a bad online review. And what customers say about your business online may soon get extra …
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