Ace Hardware logged record online sales over the peak five-day holiday shopping weekend from Thanksgiving through Cyber Monday. Ace Hardware saw record single-day online sales on both Black Friday and Cyber Monday, fueled by strong demand for grills and smokers, electric mowers and snow blowers and power tools.
Ace Hardware recorded strong sales on AceHardware.com over the entire Cyber 5 weekend, including a 45% increase in sales on Black Friday over sales in 2021 and a 33% increase in sales on Cyber Monday. Ace Hardware attributes its success in these categories to a variety of factors, including convenience, brand name merchandise and unique promotions that make it easy for consumers to purchase large-ticket items and have them delivered ready-to-use from a local Ace store.
“Our strong increase in sales over the Cyber 5 weekend is a testament to our organizational focus of being the best in service, quality and convenience for our customers. Our continuous investments in the digital and omnichannel shopping experience make it easy for customers to shop Ace any way they prefer,” says Bill Kiss, head of digital at Ace Hardware. “These results don’t happen without our retailers always serving their customers with award-winning service. 90% of Ace’s online orders are either picked up in store, curbside or hand delivered by our local red vested hero store associates.”
Ace Hardware recently ranked second on Total Retail’s sixth annual Top 100 Omnichannel Retailers report. The report ranks leading retailers’ and brands’ ability to integrate digital and physical channels to provide consumers with a seamless shopping experience.
With record Cyber 5 sales to start the holiday shopping season, Ace Hardware will continue to focus on its omnichannel shopping experience as the cornerstone of its sales strategy, offering the best in service and convenience for its customers seeking out quality holiday gifts for friends and relatives.