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Hilary Welter

As marketing and research coordinator, it’s Hilary’s duty to keep retailers informed about NRHA products and services and to help coordinate industry research projects. Additionally, Hilary is the voice behind NRHA’s and Hardware Retailing’s social media accounts. She appreciates a good book, spicy food, well-made horror films, craft beer and exploring new places near and far.

Risks and Benefits of Offering Free Store Wi-Fi


Today’s smartphone-addicted culture is full of consumers who are quick at on-the-spot information gathering, and those customers are eager to use free Wi-Fi to connect to the Internet where they can. At any moment, shoppers can check product availability, look at competitor pricing, read reviews …

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Avoiding Common Leadership Mistakes


All leaders have at least one thing in common – they’ve all made major mistakes somewhere along the way. Take it from Dave Ramsey, author, motivational speaker, TV personality and radio host. “We screwed up, that screw up brought us pain, …

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Menards Violates Labor Laws, Says NLRB


The National Labor Relations Board (NLRB) says that Menards Inc. is violating federal labor laws in the way that it treats its employees. Back in December, The Progressive published an article, which included a section of the Menards’ employee agreement containing proof …

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Lowe’s HoloLens to Reinvent View of Remodeling

Lowe's HoloLens

The use of sample squares and paint swatches might be becoming old school in home remodeling because of a device called a HoloLens. Lowe’s and Microsoft are partnering to reinvent the way customers visualize home improvement with augmented reality glasses. HoloLens …

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NRHA Announces 2016 Young Retailer of the Year Award Winners

Young Retailer

The North American Retail Hardware Association (NRHA) recently named eight home improvement retailers as 2016 Young Retailer of the Year honorees. The recognition program, celebrating its 20th anniversary this year, identifies and honors the next generation of aspiring independent home improvement …

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NRHA Provides New Training Resources


Any store owner knows the benefits of a good training program are numerous: increased sales, better customer service, less employee turnover—the list goes on. To help you start or improve your employee training program, NRHA is dedicated to providing new training resources …

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Social Media Expert Answers Questions

In the February 2016 Issue of Hardware Retailing magazine, we simplified social media for retailers in the feature story, “Room for Improvement.“ At the end of the story, Crystal Vilkaitis, social media expert and owner of Crystal Media, shed light …

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