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Jesse Carleton

Jesse Carleton
Jesse Carleton has visited independent hardware retailers, conducted original research on the industry and written extensively about the business of hardware retailing. Jesse has written for more than a dozen of NRHA’s contract publishing titles, all related to the hardware retailing industry. He also was instrumental in developing the Basic Training in Hardware Retailing courses now used by thousands of retailers across the country.

Puzzles Keep Customers Guessing at J&M Hardware

Curiosity is a powerful motivator. So, when Neil Schneider started putting rebus, or pictogram, puzzles in the front window of his store, J&M Hardware & Locksmiths in New York City, he hoped they would at least make customers curious enough …

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Planning NRHA’s Biggest Event of the Year

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A Q&A With NRHA’s Katie McHone-Jones One of the biggest events on the North American Retail Hardware Association’s (NRHA) calendar is the NRHA All-Industry Conference, held in conjunction with the National Hardware Show®. This year, the conference happens May 8-10 …

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Hardware Props Entertain Customers at Kendall’s Ace Hardware

Kendall and Alexandra Crosby, owners of Kendall’s Ace Hardware in St. Paul, Minnesota, view their hardware store a little like a movie set. They want to engage their customers, but they also want to entertain them. “We’ve gotten a lot …

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Why Merchandising Matters

Maintaining your store’s merchandising is hard work. It requires constant attention to detail and usually a little creativity. From time to time in the pages of Hardware Retailing, we offer some of the best practices and tips for improving your …

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8 Ways You Can Build World-Class Merchandising

Click the picture to download a PDF of this story. By Jesse Carleton, jcarleton@nrha.org Showtime for Endcaps Imagine for a moment that each of the various types of merchandising around your store have their own personalities. The regular runs of …

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6 Questions to Ask About Your Merchandising

While we’ve all learned the best practices of merchandising at one time or another, it’s likely we let some of it slide when business gets busy. The start of a new year is a good time to reestablish those good …

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Window Displays Draw Attention to Main Street Ace Hardware

There’s a colony of PVC people living in the windows of Main Street Ace Hardware. The store, in the heart of downtown Bowling Green, Ohio, has large windows that face the street. Staff use items commonly found around the hardware …

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New Programs Highlight United Hardware’s January Buying Market

Just days after ringing in the new year, retailers hit the floor of the 2018 United Hardware January Buying Market, seeking new products and niche opportunities. United Hardware also used the market, held January 5-7 at the Minneapolis Convention Center, …

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