Home » Jesse Carleton (page 18)

Jesse Carleton

Jesse Carleton has visited independent hardware retailers, conducted original research on the industry and written extensively about the business of hardware retailing. Jesse has written for more than a dozen of NHPA’s contract publishing titles, all related to the hardware retailing industry. He also was instrumental in developing the Basic Training in Hardware Retailing courses now used by thousands of retailers across the country.

Kids Build and Grow With Garden Grant

Michelle Overbeck loves to see the enthusiasm on the faces of children when a truck from Big Creek Lumber pulls up in front of their school. Overbeck is the marketing manager for the company, which has five locations in central …

Read More »

When Hiring Goes Wrong

Click here to download the PDF of this story. It’s a story nearly every retailer can tell. You need to fill a spot on your team and, after sifting through several applicants, you find the one you think will get …

Read More »

Basic Skills Test for Prospective Employees

Before you start investing a lot of time and resources in vetting a prospective employee, it’s helpful to know as much as you can about their fitness for the job. One way to find out more is to give applicants …

Read More »

6 Tips for Spring Merchandising

displays

As spring shopping starts to heat up, make sure you’re taking full advantage of the season with an effective merchandising strategy. While having the correct mix of products in the store is important, you still could miss sales if those …

Read More »

Your Special Events Survival Guide

special events

Click the image above to view a PDF of this story. A boost in sales, a crowd in the store, lots of goodwill toward your business—there are many reasons why you might host a special event. These events offer a …

Read More »

Puzzles Keep Customers Guessing at J&M Hardware

Curiosity is a powerful motivator. So, when Neil Schneider started putting rebus, or pictogram, puzzles in the front window of his store, J&M Hardware & Locksmiths in New York City, he hoped they would at least make customers curious enough …

Read More »

Planning NRHA’s Biggest Event of the Year

event

A Q&A With NRHA’s Katie McHone-Jones One of the biggest events on the North American Retail Hardware Association’s (NRHA) calendar is the NRHA All-Industry Conference, held in conjunction with the National Hardware Show®. This year, the conference happens May 8-10 …

Read More »