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Lynnea Chom

Lynnea Chom
Lynnea is the senior graphic designer for Hardware Retailing magazine, where she works on the layout and design of the magazine and other custom publications. She also does print design for NRHA’s marketing materials, programs and other in-house projects. Lynnea graduated from Ball State University with a degree in Graphic Design. She lives in her hometown of Greenwood, Indiana. During her free time, she enjoys designing, painting, reading and volunteering at her family-owned childcare facility.

Endcaps Display A Century of History

Visitors to Wangler Ace Hardware in Fort Recovery, Ohio, may feel like they’ve stepped back in time as they walk through the store, looking at endcaps that tell the story of past generations. Wangler Ace is a fifth-generation family hardware …

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Hardware Store’s Movie Night Brings Community Together

“How can we use the wall?” That was the question on the mind of general manager Daniel Buzzell at Midland Ace Hardware and Sports. The large, blank, white outside wall of the store would be a good place for a …

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Train Display Is a Hit With Customers

When customers walk into Gladieux Do it Best Home Center, they are greeted by the usual hardlines offerings, outdoor power equipment and pet supplies—as well as one niche customers might not expect. That unique niche is a model train department, …

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Unusual Lamps Create Conversation

It’s easy to start a conversation with customers heading back to the plumbing department at Meyer Hardware in Golden, Colorado. They’re likely to stop and point to the unusual lamp displayed there. Created from a mixture of plumbing fittings and …

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Retailer Finds Success In Selling Cornhole Sets

Like many areas in the south, Virginia Beach, Virginia, is home to a community of avid cornhole players who join leagues and participate in tournaments. And when players start asking where they can get a set of boards or replacement …

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Halloween Contest for Canine Friends

Every Halloween in downtown Davis, California, families go trick-or-treating from business to business as part of the Treats Trail. Businesses included on the trail provide families a packaged treat, and restaurants sometimes even provide food samples. This year, Davis Ace …

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Moving Displays Make Merchandising Easier

Experienced retailers should know that one of the secrets to merchandising is location. For example: Move a product from the back of the store to the front, and you’re likely to start selling more of it because more people notice …

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Convenience Store Area Provides Customers With Snacks

Customers to Roaring Fork Valley Co-op in Carbondale, Colorado, come to the store for tack, feed, fasteners and… Coffee and doughnuts. Yes, coffee and doughnuts. One step in the business’ recent remodel included adding a small convenience store area, complete …

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