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Promotions

How to Promote Locally Sourced Products

In the February 2015 issue of Hardware Retailing, we featured retailers who are incorporating locally sourced housewares products into their home improvement stores. The housewares category provides great opportunities to source products made by local vendors and a number of …

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A Sweet Sell For a Good Cause

When a longtime customer approached Paul Winberg, owner of Winberg’s True Value in Lakeville, Massachusetts, about selling candy bars to raise money for cancer research, Winberg was quick to say yes to the opportunity. “Unfortunately, I think everyone who walks …

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10 Photos to Take at Your Next Store Event

Store events are kind of your gig. As an independent retailer, you know how to throw a great store celebration. Each month, Hardware Retailing editors and designers hear about the unique and successful things retailers are doing in their stores. From ladies’ nights to barbecues and …

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Brick-and-Mortar Regains Some Appeal

While consumers are more connected than ever through the Web, brick-and-mortar retailers are attracting more customers seeking in-person experiences for shopping. Growth in Internet retailing has outpaced store-based sales gains in recent years, yet consumers are moving from the Web to in-store promotions …

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Use Snapchat to Compete With Web Retailers

Here’s a suggestion for getting shoppers who check out products in your store to buy from you instead of online: use Snapchat. “A consumer walks into a store, falls in love with a product, whips out her phone, finds a lower price online, and …

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Store Using Challenge to Fund a Food Bank

Shoot a video of yourself biting a lemon, and a store in Colorado will donate $1 to a food bank. Starting two weeks ago, Windsor Ace Hardware, located in Windsor, Colorado, has been challenging community members and social media followers to take …

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Customers Value Online Promotions

Social media, newspapers, websites and mobile apps are ways that consumers can find store promotions. Promotions resonate with the consumer, leading to in-store and online purchases. RetailMeNot, a coupon-hosting website, recently released its report titled The Significant Impact of Promotions Across the Multi-Channel …

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Hardware Stores Collect Food for Homeless Pets

Ace Hardware stores in the Springfield, Massachusetts, area are collecting pet food for local humane societies and animal shelters. Rocky’s Ace Hardware, a family-owned business, will collect the pet food through Dec. 23 at its nine stores in the Springfield …

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