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Promotions

Store’s Ad is Made for the Big Screen

A couple of years ago, when the staff at Scarborough Lumber, with five locations in California, searched for new ways to drive traffic to their garden center, they found their solution in a nearby business: the local movie theater. The …

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A Busload of Reasons to Promote Local Teams

Want to show support for your local sports teams? Think big. An endcap with products that feature team logos, a special tailgating section in the spring or a few local teams’ flags as part of your store are good starts, …

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Turning Hardware into a Work of Art

Over the past couple months, customers coming into K&B True Value looking for tools and paint were probably surprised to find something a little different: tools, paint and other products with an artistic twist. The creative and entertaining environment was …

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A Rose Is a Rose—and a Mother’s Day Promotion

Want a rosy promotion this Mother’s Day? Turn to your local Rosarians for help. At South Hills True Value in South Hills, Pa., owners Jim and Terre Ertzman and their staff horticulturist saw Mother’s Day, the spring weather and the …

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