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Consumers & Brand Loyalty

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As competition for discretionary dollars grows, creating a strong brand to which consumers can relate to can mean all the difference. This webcast will help attendees take a closer look at how signage, in-store promotions, advertising and other solutions can help retailers create a united brand message.

About Amanda Bell

Amanda Bell was an assistant editor of Hardware Retailing and NRHA. Amanda regularly visited with home improvement retailers across the country and attended industry events and seminars. She earned a degree in magazine journalism from Ball State University and has received honors for her work for Hardware Retailing from the Association of Marketing and Communication Professionals.

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