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Google to Open First Physical Retail Store

Coming to the Chelsea neighborhood of New York City, Google’s first physical retail store will open in summer 2021. The store will be a part of the company’s campus in the city, where over 11,000 Google employees work. 

The store will sell electronics and technology products made by Google, including products from Pixel, Nest, Fitbit, Pixelbooks and more. Consumers will be able to shop the online Google Store and pick up orders in the store, and will also have access to experts in the store to troubleshoot issues with their devices. 

“We’ll have experts on hand to help visitors get the most out of their device, such as troubleshooting an issue, fixing a cracked Pixel screen or helping with installations,” says Jason Rosenthal, Google’s VP of direct channels and membership. “It doesn’t matter whether you’re a longtime Pixel user, are curious about our Nest displays or want to participate in one of the how-to workshops we’ll offer throughout the year—our team will be able to provide you with help that’s specific and personalized to your needs.”

The news comes at the same time many of the major big-box retailers, including Lowe’s, Walmart and Home Depot, reported strong first quarter 2021 revenues. 

About Lindsey Thompson

Lindsey joined the NHPA staff in 2021 as an associate editor for Hardware Retailing magazine. A native of Ohio, Lindsey earned a B.S. in journalism and minors in business and sociology from Ohio University. She loves spending time with her husband, two kids, two cats and one dog, as well as doing DIY projects around the house, going to concerts, boating and cheering on the Cleveland Indians.

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