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Merchandising

Selling Cold-Weather Essentials

Staying warm and being prepared for winter weather are top-of-mind for your customers as the season approaches. Encourage your customers to buy the basics early by promoting them near the front of the store with snow removal-themed endcaps stocked with …

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Increase Transaction Size with Home Security Products

When a customer comes in asking for a dead bolt, a well-trained employee will almost immediately start discussing the features and benefits of the locksets stocked in the store. But what if we told you that the ability to close …

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Promote a Fire Safety Niche

October’s National Fire Prevention Week is a great time to talk with your customers about fire safety and sell some fire extinguishers and smoke detectors. But that should just be the start of the conversation. Lurking around the store are …

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Store Gears Up for Bike Sales with New Display

If you feel you’re running out of space to display some of your harder-to-merchandise inventory, get creative. That’s what Sarah and Reid Davis, owners of R&S Hardware in Hinckley, Minn., did when showing bikes. “We’ve only been open about a …

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Tips for Maximizing Consumable Sales

Today’s consumers are motivated by convenience so whether you decide offering personalize impulse items or go with more traditional items, you can anticipate some healthy returns. Here are some tips to get the most return from the consumables you carry: …

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Spruce Up Your Summer Merchandising

Spruce Up Your Summer Merchandising - Feature

Let your employees take ownership in merchandising by putting them in charge of certain displays. Here are a few ideas to get your team thinking when they’re planning summer displays: Outdoor power equipment doesn’t sell in a box. Trimmers and …

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Project PRO

Project Pro

Understanding the components of the most common DIY projects and how to sell a customer an entire project instead of just specific products can make a big impact on a store’s sales. To help arm store associates with this skill, …

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60 Retail Ideas in 59 Minutes

This popular presentation, presented by Dan Tratensek, publisher of Hardware Retailing magazine, offers tips and advice for retailers on how to stay ahead of the big-box competition. Topics include management and operations, employee training, promotions and marketing, merchandising and more. …

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