Home » Industry News » Online Shopping is Growing Fast

Online Shopping is Growing Fast

Online retail revenue is projected to reach $500 billion by 2018, with online buyers growing by 15 percent within the next 4 years. Another key consumer base to look at is the online shopper, which according to Forbes, is anyone who “has browsed products, compared prices or purchased merchandise at least once.”  This segment comprised 172 million shoppers in 2010 and is anticipated to reach 200 million in 2015.

Statista and Forbes created an infographic examining internet shopping among different retail outlets. Amazon led the pack during the first quarter of 2014 followed by eBay and Apple. The infographic also analyzes the digital platforms in which customers are shopping on, and 91 percent of shoppers are still using a desktop to shop for home and garden products, with mobile coming in last.

To see the full infographic of online shopping, click here.

About Sara Logel

Sara Logel
As NRHA’s market research analyst, Sara conducts organic research and stays abreast of industry trends to help hardware retailers better run their business. Sara also contributes to editorial content in Hardware Retailing magazine. Sara received her B.S. in Marketing and Spanish from Butler University and, after graduation, began her career with NRHA. Sara enjoys traveling, being outdoors and exploring the city of Indianapolis.

Check Also

building material prices

Home Builders Report Sharp Increase in Building Material Prices

Even as home builders report shortages of building materials and products, new research from the …