Whether it’s an event your store is holding, an award it recently won, or something else, there are plenty of reasons to put together a press release that you can send out to local media to gain some additional publicity for your operation.
Check out our press release template below, which will offer a list of points you should include in any press release you write. And to learn more about how to promote your business on a small budget, check out this story in the May issue of Hardware Retailing.
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