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Decorating Edible Minions at Davis Ace Hardware

Davis Ace Hardware in Davis, California, regularly offers special events for children—but a recent event got an unusual flurry of interest online. The animated movie “Minions” debuted in July in the U.S., and Davis Ace invited kids to come to …

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Playing Around at the Hardware Store Game Night

A game night at Yoder’s Shipshewana Hardware turned work into play for employees, and play into shopping for customers. The store in Shipshewana, Indiana, hosted the event for the first time this year, and despite postponements due to stormy weather, …

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Young DIYers Learn Tricks of the Trade at HomCo

One Saturday afternoon each month, some of HomCo Lumber & Hardware’s youngest customers can be found at the back of the store, working on their own DIY projects. The kids are participating in a Young Builders event, hosted monthly at the …

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Planning an Event? Don’t Forget Pro Customers

Ladies’ nights and other customer appreciation events geared toward your DIY customers are a great way to advertise your store and promote community involvement, but the next time you plan an event, don’t forget about another segment of your customer …

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Kids Learn To Build a Lemonade Stand, Run a Business

Selling lemonade in Harker Heights, Texas, is a popular pastime for local children—and an independent home improvement store helps make that possible. For two years now, Heights Lumber & Supply has hosted a free lemonade stand-building workshop for children ranging …

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Ossian Do it Best Teaches Kids Tools of the Trade

A few times per year, Eventt Norris’s customer service conversations turn into explanations of how grass grows and chats about the word “clamp” starting with the letter C and “glove” starting with the letter G. Norris, who owns Ossian Do it …

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Radio Show Offers Mix of Information and Entertainment

When Gary and Don Lofholm aren’t in their store, Lofholm’s Do it Best Building Center in Norway, Michigan, they can be found in a place many may not expect to find a hardware retailer: at the local radio station. They’re …

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Tips for Using a Customer Loyalty Program Well

You may have hundreds of customers enrolled in your store’s loyalty program, and those shoppers might religiously use their rewards cards at your business. But are you maximizing the ways a customer loyalty program can benefit your operation? Loyalty programs reinforce your store’s relationship …

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