Home » Category » Raspberry Blush Picked as Benjamin Moore 2023 Color of the Year
Raspberry Blush

Raspberry Blush Picked as Benjamin Moore 2023 Color of the Year

Benjamin Moore chose Raspberry Blush as its Color of the Year for 2023. The saturated red-orange enlivens our surroundings while awakening our senses with charismatic color. This vivacious color is unapologetic in its boldness as it encourages a confident color statement.

“People are ready to bring color back into the home, taking a step outside their color comfort zones,” says Andrea Magno, color marketing and development director at Benjamin Moore. “Raspberry Blush 2008-30 and the Color Trends 2023 palette empower the use of statement colors that deliver delight and personality while transforming rooms for incredible results.”

To commemorate this year’s selection, Benjamin Moore enlisted renowned electro-funk duo Chromeo to underscore the upbeat and optimistic tone of the palette and the dynamic role color plays in self-expression, much like music. Debuting today, Chromeo’s new song “Raspberry Blush” celebrates the positivity and enjoyment of life that both color and music can influence. 

Designers and DIYers alike can experience the Color Trends 2023 palette at events taking place in select cities and explore eight curated playlists on Spotify that reflect the personality of each color and the spirit of the palette.

Leaning into deeply saturated colors with undeniable charisma, the Color Trends 2023 palette celebrates the use of color to influence dramatic transformations. As living spaces are often an expression of individuality and personal style, the palette emboldens designers and homeowners to take color to unexpected places using eight Benjamin Moore paint colors:

  • Raspberry Blush 2008-30
  • Conch Shell 052
  • Wenge AF-180
  • Cinnamon 2174-20
  • New Age 1444
  • Starry Night Blue 2067-20
  • North Sea Green 2053-30
  • Savannah Green 2150-30

See what other paint manufacturers have picked for their 2023 Color of the Year in our Color of the Year Roundup.

About Lindsey Thompson

Lindsey joined the NHPA staff in 2021 as an associate editor for Hardware Retailing magazine. A native of Ohio, Lindsey earned a B.S. in journalism and minors in business and sociology from Ohio University. She loves spending time with her husband, two kids, two cats and one dog, as well as doing DIY projects around the house, going to concerts, boating and cheering on the Cleveland Indians.

Check Also

Nominate a Young Retailer by January 28!

Have you submitted a nomination for the North American Hardware and Paint Association’s (NHPA) 2023 …