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Tag Archives: advertising

Debunking SEO Myths

seo myths

Understanding search engine optimization (SEO) can be a powerful way to boost your website—and your company’s—visibility. With SEO, independent home improvement operators can solidify their online presence and expand their customer base day by day, click by click. Learn more ... Read More »

Stanley Black & Decker Questions ‘Real Home’ of Craftsman

Stanley Black & Decker

Stanley Black & Decker has filed a lawsuit to prevent Sears from calling itself the “real home” of the Craftsman brand, according to the Chicago Tribune. Stanley Black & Decker purchased the brand from Sears in 2017 in a deal ... Read More »

5 Questions to Ask About Your Online Marketing

With the end of the year approaching, it’s a good time to look back over 2018 and think about what worked and what didn’t in your marketing strategy. An online presence has become increasingly important for businesses. If you have ... Read More »

House-Hasson Launches New Advertising Program

house-hasson

At its dealer market this week, House-Hasson Hardware will roll out a new advertising program—called Digital Deals—to improve the profitability of its independent hardware store and lumberyard retailers. The market is scheduled for Feb. 1-3 at the Opryland Resort in ... Read More »

Facebook Community Boost Aims to Help Small Businesses Profit

facebook community boost

Facebook Community Boost, a new program that aims to help small business employees learn how to use Facebook to connect with customers and increase business, will sweep through 30 U.S. cities in the next year, USA Today reports. Facebook plans to ... Read More »