New home construction isn’t back to pre-recession highs, but spending money on home upgrades and repairs is. “Commerce Department figures show that in real, or inflation-adjusted terms, people are spending as much on home and garden tools and supplies as …
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Knowledgable and Accessible Employees Boost Customer Loyalty
Half of consumers go shopping before they’ve decided what to buy, and this indecisiveness can benefit retailers. Eight-five percent of 1,000 consumers buy more than they intend to when they go to a store without knowing exactly what they want, …
Read More »Mason Jar Projects
Have you or your employees ever been approached by a customer who is ready to tackle a project they discovered on Pinterest? Whether they hand over their smartphone or not, your DIY-savvy customers are browsing the Web frequently in search of …
Read More »Millennials Prefer Higher-Tech House Shopping
Millennials are likely to be the generation that buys the highest number of homes this year — and the real estate agents serving them are having to learn cross-generational communication. “We’re seeing a population on the consumer side that is not being …
Read More »Bring Local Goods to Your Store
Creating partnerships with local vendors and small businesses is easier than you may think. In fact, many retailers featured in Hardware Retailing’s recent Housewares story said the local products they stock were brought to their attention by the vendor. If …
Read More »Hot or Not: Pinning Down the Paint Trends of 2015
To download a PDF of this story, click here. To download the Paint Selling Guide, visit hardwareretailing.com/paint-trends. With the growing popularity of do-it-yourself TV shows, Pinterest projects, YouTube videos and other social sharing sites, today’s consumers are more fashion-forward than ever—devoting more time to testing …
Read More »Popular Paint Projects on Pinterest
For many consumers, staying up to date on the latest trends in home design is easier than ever thanks to social sharing sites like Pinterest. In the March 2015 issue of Hardware Retailing, the editorial team looked at the different …
Read More »Consumer Perception of Brand Name and Generic Products
During the recession, many families had to tighten their budgets in a variety of ways, including buying less expensive, generic products. The lifestyle changes have had lasting effects on consumers because people have learned to price shop and found that …
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