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Tag Archives: consumers

Affluent Consumers Opt to Shop Small, Avoid Malls

affluent consumers

Spending growth at small businesses has outpaced big-box chains in the past two years and affluent consumers are contributing to the growth, according to Bloomberg. When consumers aren’t shopping online, they are seeking out businesses that provide personal connections and …

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Wrap-Up: Dustin Kaehr’s Retail Is… Series

kaehr

Throughout 2017, retail consultant Dustin Kaehr has shared his insights into the cornerstones of running a successful retail operation. He’s drawn from his 17 years of experience working with all types of retailers, including small independent businesses as well as …

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Expert Perspective: Retail Is…Store Design

store design

Click the picture to download a PDF of this story. By Dustin Kaehr, dk@dustinkaehr.com My grandpa used to love eating at little hole-in-the-wall restaurants. “It may look like a dump, but those places usually serve the best food.” My dad, who …

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Generation Z: Reaching the Next-Gen Consumer

Generation Z

Generation Z, the generation after millennials (born between 1995 and 2012, according to Forbes) makes purchasing decisions differently from every previous generation, mostly because of how they engage with digital and social media, according to influencer marketing agency Mediakix. These consumers …

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10 Reasons My Wife Drives 115 Miles to IKEA

Click the picture to download a PDF of this story. As a writer for Hardware Retailing, I’m constantly on the lookout for retailers who do a great job merchandising their wares and providing outstanding customer service. So when I discovered that my …

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10 Impulse Items Customers Crave

Impulse items—those carefully arranged and displayed products found in retail locations from office supply stores to the corner grocery—are all about maximizing those final moments of a customer’s time in your store. Whether it’s necessities like snacks and drinks or …

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