Do you have big goals for your business in 2015? The beginning of the New Year is a great time to refocus on both personal and business goals. If you haven’t started crafting any resolutions for your business yet, check out the …
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Many retailers and consumers will be helping grow the trend of mobile payments. Mobile payment options such as Apple Pay, Google Wallet and others are still relatively new services, but their use is expected to increase rapidly in the next few years, according to …
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Many brick-and-mortar retailers are offering in-store pickup to customers who make purchases online. The option sounds convenient, but might not actually be a time saver to consumers. A recent study by retail-intelligence firm StellaService found that “in-store pickup saved shoppers just …
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Although competing with online retailers and big box stores can be frustrating to independent store owners, independent retailers stand out in many ways, including through free or unique services they offer every day. While not every home improvement, hardware store and lumberyard is the same, they …
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Social media, newspapers, websites and mobile apps are ways that consumers can find store promotions. Promotions resonate with the consumer, leading to in-store and online purchases. RetailMeNot, a coupon-hosting website, recently released its report titled The Significant Impact of Promotions Across the Multi-Channel …
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Using mobile platforms to engage customers will attract young shoppers, according to a recent webinar. Pat Murphy, vice president of mobile relationship management for FunMobility, and Linda Roark of California-based Pete’s Ace Hardware, addressed the mobile best practices for hardware stores …
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Hardware industry veteran, Pat Murphy, is hosting a free webinar on integrating mobile engagement into in-store experiences. The webinar topics include: Why do I need to include mobile in my advertising? How do I get my customers to opt in to …
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Online shopping and purchasing have become mainstream within the United Sates. “Between 2008 and 2013, e-commerce sales grew ten times faster than in-store retail,” according to a McKinsey & Company article. Not only are consumers using their smartphones and tablets to …
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