A look at Starbucks’ business offers lessons on retailing, such as how to effectively run a company, treat customers and manage employees. The coffee shop powerhouse is present in over 65 countries, operates more than 21,000 stores and experienced 11 percent sales growth …
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Have You Mastered These Business Principles? Take This Quiz
The “Retailing 101: An Overview” story in the February 2015 issue of Hardware Retailing discussed what retailers need to know about the marketing, finance, operations and human resources aspects of their business. To read the full story, click here. Once …
Read More »Retailing 101: An Overview
To download a PDF of this story, click here, and visit hardwareretailing.com/retailing-101 to take a quiz and determine how much you know about marketing, operations, finances and human resources. What Does Your Report Card Look Like? By Liz Lichtenberger, llichtenberger@nrha.org and Kate Klein, kklein@nrha.org When was the last time …
Read More »Use Snapchat to Compete With Web Retailers
Here’s a suggestion for getting shoppers who check out products in your store to buy from you instead of online: use Snapchat. “A consumer walks into a store, falls in love with a product, whips out her phone, finds a lower price online, and …
Read More »Ace Hardware Sponsors Pro Golfer Hunter Mahan
One co-op will be hitting the links on the PGA Tour this season. Ace Hardware Corp. announced a multi-year sponsorship with PGA Tour star Hunter Mahan. The sponsorship marks the first time the company has sponsored an active professional athlete and secures Ace as …
Read More »Free Webinar: Mobile Best Practices for Hardware Stores
Hardware industry veteran, Pat Murphy, is hosting a free webinar on integrating mobile engagement into in-store experiences. The webinar topics include: Why do I need to include mobile in my advertising? How do I get my customers to opt in to …
Read More »Tips to Improve Your Online Customer Service
Apple occupies the throne in the tech world, but if you have a problem with your iPhone or MacBook, you either need to go to a retail store or wade around in online forums. And good luck trying to get …
Read More »Email Marketing Must be Targeted
Email marketing is used to attract shoppers and nurture ongoing relationships with loyal customers. However, many companies are not using email marketing correctly or to its full potential. A study conducted by Order Dynamics, an omni-channel commerce solutions provider, discovered …
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