Tag Archives: marketing

In November, Nike said it would no longer sell its merchandise on Amazon. Instead, the company would focus on its own direct-to-consumer e-commerce sales. The decision is creating uncertainty as to how strongly established brands should rely on the e-commerce …

Your company’s SEO strategy is a moving target. With each year come new tech advances requiring retailers to shift their tactics and find new ways to rank as highly as possible for maximum exposure on customers’ search engine results pages. …

As many businesses struggle with competition from e-commerce giants, a new article from financial magazine The Motley Fool shines a light on Tractor Supply Co.’s digital achievements. The article says the company’s e-commerce growth has doubled for 29 consecutive quarters. …

During the True Value 2019 Fall Reunion, president and CEO John Hartmann took time to speak to Hardware Retailing about how the company’s new supply chain upgrades, digital marketing programs and other new initiatives will empower the retailers who choose …

Thousands of independent home improvement retailers gathered in Chicago Oct. 3-6 to celebrate True Value’s 2019 Fall Reunion. For retailers and True Value leadership alike, it was a chance to share success stories, explore special buying opportunities and look ahead …

Operating an independent home improvement business is no small feat. Even though your store hours may say one thing, you know that thinking of how to better your operation doesn’t stop, even when the doors are locked and the lights …

In 2018, Middleburgh PRO Hardware received its town’s Business of the Year award, an honor giving tribute to a business with an extraordinary history of supporting its community. Rich and Heather Vilegi, store owners, have never faltered in giving back …

For many small business owners, Google Ads is a powerful component of their marketing strategy. Retailers can create their own digital ads and target them precisely to their intended audience, allowing a sharper ad focus than other methods. But the …