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Tag Archives: marketing

Practical Store Services Retailers Should Consider

There’s a reason offering strong customer service is a common mantra for independent home improvement retailers: It’s an extremely important component of a retailer’s business when competing with big boxes and e-commerce competitors. But store services can play just as …

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Lowe’s Becomes Official Home Improvement NFL Retail Sponsor

NFL Retail Sponsor

Lowe’s has finalized a deal to become the official home improvement retail sponsor of the National Football League (NFL), it announced in a press release. The contract runs for an unspecified number of years, and gives the big-box retailer the …

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Snowblower Promotion Has Customers Hoping for Snow

There’s a time in everyone’s life they’ve hoped for a big snowstorm. As a child, it gets you out of school. Another reason is if you bought a snowblower that season at Beisswenger’s Hardware and Power Equipment in New Brighton, …

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Positively Managing Negative Online Reviews

negative online reviews

Click the picture to download a PDF of this story. By Todd Taber, ttaber@nrha.org Balancing Act Sticks and stones may break your bones, but negative online reviews can sink your business’s reputation. For many independent retailers, online reviews from customers on …

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Tyndale Advisors to Move to New Headquarters

tyndale advisors

Tyndale Advisors will soon have a new home. Tyndale Advisors, a subsidiary and the marketing arm of Orgill, Inc., currently operates out of Springfield, Oregon, according to an article from The Register-Guard. Last month, the company purchased a three-story, 11,000-square-foot building …

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Indian Trail Hardware Thrives With Direction From Mother-Daughter Team

Indian Trail Hardware

Indian Trail Hardware has been a reliable family business for locals to turn to in Indian Trail, North Carolina, and surrounding communities for decades. Owned and operated by Bill and Mae Workman since 1984, the store was only 4,000 square …

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Get the Word Out With a Custom Press Release

press release

You and your staff work hard to plan big events that highlight your store’s products and services, but all that planning could amount to nothing at all without proper promotion. One of the easiest ways to spread the word about …

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Download a Free Holiday Marketing Toolkit

holiday marketing

The busy holiday shopping season is a great time to remind your customers that shopping local makes a positive difference in your community. The North American Retail Hardware Association (NRHA) and Independent We Stand offer a free marketing toolkit for you to …

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