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Tag Archives: millennials

Younger Generations Influencing Holiday Retail

holiday retail

As retailers turn their sights to the 2018 holiday shopping season, attracting the economy’s youngest customers is playing a bigger part in many retailers’ plans for marketing and in-store experiences, retail analyst Steven Barr writes in Forbes. Data from PwC show …

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4 Marketing Tips to Bring In Millennials

millennials

There are many different theories about millennials, the age group that the Pew Research Center says was born between 1981 and 1996. One undeniable fact, however, is that they are a large consumer base and are on track to outnumber …

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