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Tag Archives: pros

Home Depot Introduces New Credit Options for Pro Customers

Home Depot credit options

The Home Depot® is enhancing its commercial credit offerings for pro customers. The retailer introduced the Pro Xtra™ Credit Card, a new iteration of its Commercial Revolving Charge and made updates to its Commercial Account Card. Both credit options are …

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Home Depot and Lowes Set Sights on Pros

A new report from CNBC highlights how big-box home improvement retailers Home Depot and Lowe’s are increasingly focusing on capturing sales from pro customers. During the pandemic, both companies saw sales rise sharply as more customers invested in home improvement …

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How COVID-19 Affected June Home Improvement

june home improvement

Market research firms The Farnsworth Group and the Home Improvement Research Institute have released their final COVID-19 tracker report, highlighting the many ways in which the pandemic has affected home improvement DIYers and pros. Take a look at the latest …

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Home Improvement Momentum Continues in May

diy momentum

After a year of record sales and renewed interest in the home improvement channel, take a moment to review some of the latest industry data to better understand your DIY and pro customers. The Farnsworth Group has released new research …

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Home Construction & Design Pros Feel Q2 Confidence

home construction design q2

Residential construction and design businesses are reporting confidence for home renovation activity in the second quarter of the year, according to online design platform Houzz. The company’s second-quarter Houzz Barometer tracks residential renovation market expectations, project backlogs and recent activity …

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Analyzing Pro Home Improvement Activity

pro home improvement

Market research firms The Farnsworth Group and the Home Improvement Research Institute (HIRI) are tracking pro and DIY project activity as COVID-19 continues to impact the home improvement market. In the latest update focused on pros, the organizations explore how …

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Lowe’s Focuses on Capturing Market Share

lowe's 2020 sales

After announcing $22.3 billion in third-quarter sales, Lowe’s will now focus on capturing market share from home improvement rivals, reports CNBC. The company reiterated its financial outlook, saying it expects sales to grow by about 22 percent this year. Same-store …

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Lowe’s and HomeAdvisor Start Pro-Focused Partnership

lowe's and homeadvisor

Lowe’s and home improvement website HomeAdvisor are teaming up on a new program aimed at getting professional builders and home services providers direct leads. Under the arrangement, members of the Lowe’s for Pros Loyalty Program will receive a free, yearlong …

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