Consumers’ overall engagement in traditional loyalty programs has declined consistently over the past four years and retailers are looking to refocus their loyalty initiatives to compete more effectively. While total loyalty program subscriptions peaked at 2.65 billion in 2012, the …
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Mobile Retail Apps Continue to Be Popular Across Generations
CFI Group has published its Retail Satisfaction Barometer, which reveals consumer expectations during the shopping process, specifically noting the popularity of mobile technology. The report uncovered that the use of mobile applications for shopping purposes doubled in the past year, …
Read More »NRHA Launches Retail Research Group to Deliver Information
The North American Retail Hardware Association (NRHA) is pleased to announce the launch of the NRHA Retail Research Group (RRG), which is dedicated to delivering quality, retailer-driven research to the home improvement channel. “Helping members and the channel at large …
Read More »Making Shopping a More Personal Experience
A new “Truth About Shopping” study explores global consumer attitudes and behavior related to all areas of shopping today, including online, mobile and in-store purchasing, views about data and privacy, and preferences about the shopping environment and experience. Conducted by …
Read More »Group Recommends Federal Incentives For State Building Code Improvements
Federal disaster policy should shift focus toward mitigation in order to reduce future disaster costs, the National Association of Mutual Insurance Companies says. The industry group recommends that the federal government create incentives for states to adopt and enforce strong …
Read More »Report: Retail Staff Key Factor in Customer Satisfaction with Paint Retailers
Staff drives high satisfaction with paint retailers and is the single most important factor differentiating the purchase experience among customers, according to the recent J.D. Power 2014 Paint Satisfaction StudySM—Retailer Segment. The study measures customer satisfaction with major paint retailers, …
Read More »Study: Online is Winning Price Wars Over Bricks-and-Mortar, But Not in Home Improvement Industry
Online storefronts are gaining a pricing advantage over bricks-and-mortar retailers, but that’s not always the case with the home improvement industry, according to a study conducted by Chicago-based marketing firm Anthem Marketing Solutions. The analysis found that 70 percent of …
Read More »Report: Wealthy Prefer Home Depot for Home Improvement Shopping
In its latest report, the American Affluence Research Center finds the country’s richest are looking forward to major home improvements, with the accompanying large furniture and durable good purchases that go with them in the months ahead, according to a …
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