From sticking with a favorite sports team to only choosing a certain brand name, our loyalties say a lot about us as people—and some of us are much more loyal than others. In the retail world, having loyal customers can …
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Rewarding DIY and retail customers is crucial to building a solid customer base, but retailers can’t forget about professionals and contractors, who for some, make up a large percentage of their customer base. For McCormick Paints, which has 28 locations …
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The 2019 Do it Best Spring Market landed in Indianapolis May 17-20, and the co-op brought expanded opportunities for members to discover new products and enhance customer experiences. “It’s all about customer experience,” says Rich Lynch, Do it Best Corp. vice president …
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