COVID-19 Updates
Home » Tag Archives: social media

Tag Archives: social media

Independent We Stand Promotes Local Shopping During COVID-19

covid-19

Shop-local movement Independent We Stand is offering free resources to help small businesses keep sales strong during the impact of COVID-19. The organization recently released a list of five ways customers can support small businesses. Among the organization’s tips is …

Read More »

Understanding the Power of Video as a Marketing Tool

As social media use grew in the past decade, so did the reach of online marketing videos, according to a recent report from marketing firm Wyzowl. Data from nearly 700 marketers and consumers reveals some of the powerful reasons video …

Read More »

How Retailers Are Using Instagram

Instagram Tips

NRHA follows and interacts with more than a thousand home improvement retailers via Instagram. Social media is a great tool for retailers to communicate with customers, so it’s easy to see why so many retailers are using it to stand …

Read More »

3 Strategies to Handle Hiring in a Tight Job Market

hiring

Retailers across the country have expressed similar challenges when it comes to hiring long-term, qualified employees: It’s tough out there. According to the U.S. Bureau of Labor Statistics, in 2019, unemployment was the lowest it had been in 50 years. …

Read More »

3 Steps for Launching a General Awareness Campaign

general awareness

How do you communicate your uniqueness to your customers? The nugget of differentiation that defines your business should be the core of your next general awareness campaign. A general awareness campaign isn’t tied to a sale or a product. Instead, …

Read More »

10 Wins on Small Business Saturday

small business saturday

The holiday shopping season will be here before you know it. On Nov. 30, Small Business Saturday will draw millions of shoppers to independent retailers in their communities—and you won’t want to miss out. Here are 10 ways to capitalize …

Read More »

Retailers at Blish-Mize Fall Buying Market Seek New Products, Educational Opportunities

blish-mize market

Blish-Mize held its Fall 2019 Buying Market at in Overland Park, Kansas, Sept. 19-21, and retailers came to the event in search of good deals and solutions to enhance their operations going into the fall and winter seasons. With strong …

Read More »

Using Digital Strategies to Grow Closer to Customers

digital strategies

  Finding ways to grow closer to customers is paramount for independent home improvement operators. By establishing a more personal connection with customers, retailers can solidify their reputations as must-shop destinations.  Zach Williams says how home improvement products are marketed, …

Read More »