Tag Archives: social media

This DIY mason jar organizer project fulfills both function and form, giving homeowners a beautiful storage option that works in any room in the house or garage. The organizer is made from materials most home improvement stores carry, making it …

From private parties to public gatherings, in-person events took a major hit during the pandemic. Most likely, the blanket cancellation of events impacted your operation as well, preventing you from hosting events that connect you with your customers and community. …

Promoting your event ahead of time is crucial to getting people to attend, but it’s just as important to share during and after on your social media channels. We’ve provided a brief guide to sharing on social media before, during …

Your niche category is well stocked, well merchandised and ready for customers to shop. Rather than just wait for customers to discover the department on their own, one of the best ways to get customers into the store is by …

Small Business Rising, a new coalition of independent businesses, launched in April urging policymakers to reign in monopolies and level the playing field for independent businesses to compete and serve the needs of their communities. Hardware Retailing recently spoke to …

While many retailers were already selling online before the pandemic, the stay-at-home orders pushed others to launch e-commerce websites quickly to still sell products and connect with customers during the shut-down. While your store’s website may be the first place you …

It goes without saying that marketing and advertising are immensely important for your business to bring in new customers and engage with current ones. But, if you’re an independent home improvement retailer, most likely marketing is not your only or …

Setting up your store for traditional holidays is a given, but you can use this calendar to inspire your customers with some unexpected celebrations. Send photos of your displays and let us know what other events you celebrate in your …