Stanley Black & Decker has filed a lawsuit to prevent Sears from calling itself the “real home” of the Craftsman brand, according to the Chicago Tribune. Stanley Black & Decker purchased the brand from Sears in 2017 in a deal …
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5 Strategies to Improve Your Email Marketing
Building an email list is no small feat, and once you have customers on your list, you want to keep them interested in what you have to say and what you have to sell. Review the following tips to be …
Read More »3 Operations Tips to Be Competitive in the New Year
The calendar has flipped to 2019, and with the new year comes a new state of mind for many retailers. There is no question that the way consumers shop has changed significantly over the last decade, with the exponential growth …
Read More »Try New Technology for Social Media Gains
Social media can be a great tool for retailers to engage with their customers and promote what is great about the industry and their businesses. Some of the most influential people on social media might well be those customers, which …
Read More »5 Questions to Ask About Your Online Marketing
With the end of the year approaching, it’s a good time to look back over 2018 and think about what worked and what didn’t in your marketing strategy. An online presence has become increasingly important for businesses. If you have …
Read More »Maximize Your Social Media Reach at Every Level
Click the picture to download a PDF of this story. By Todd Taber Find Your Social Media Fit Natalia Dittmer urges retailers not to forget the social aspect of social media. In her role as marketing director for TAL Holdings, …
Read More »How Homeowners Use Social Media for Projects
Click the picture to download a PDF of this story. By Kate Klein, kklein@nrha.org Homeowners often turn to social media for inspiration and information for their house projects, so if your business is active on Facebook, Pinterest and YouTube, you’re marketing in the …
Read More »Social Media Pointers From Your Association
Once you’ve found your starting point on social media here, take some time to discover how the North American Retail Hardware Association (NRHA) and Hardware Retailing use social media. Check out this overview of our online haunts and the …
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