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Tag Archives: social media

6 Ways to Reach Customers Using Marketing

Click the picture to download a PDF of this story. By Hilary Welter, hwelter@nrha.org Jack is in the market for luggage. Soon after he searched for suitcases online, he got an ad on Facebook for a brand whose website he’d visited. Over …

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Five Ways to Test and Track Marketing Tactics

Marketing Tactics

When you’re investing time and money in marketing initiatives, you want to make sure your efforts actually reach your audience. There are a few simple ways to track the various messages you send to your customers in order to gauge …

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Facebook Community Boost Aims to Help Small Businesses Profit

facebook community boost

Facebook Community Boost, a new program that aims to help small business employees learn how to use Facebook to connect with customers and increase business, will sweep through 30 U.S. cities in the next year, USA Today reports. Facebook plans to …

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10 Reasons Facebook Can’t Replace Your Website

Facebook

Click the picture to download a PDF of this story. Your Facebook page represents your business on social media, and it is a space to promote in-store events, announce new products and sales and connect with your customers. Having a presence on …

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Why You Need to Advertise on Facebook and How to Get Started

Facebook

Click the picture to download a PDF of this story. Grab your smartphone, open the Facebook app and start scrolling. Within a few seconds, you’ll see multiple advertisements from companies you likely have some connection with. Maybe you visited their …

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Facebook Live Videos Leave Consumers Hungry for More

Facebook Live

Click the picture to download a PDF of this story. When Gerrod Brasseux decided to own and operate a hardware store, he knew he wanted to offer a well-developed grilling category. As a former educator, Brasseux naturally took to teaching …

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Downloadable Social Media Holiday Graphics

holidays

Social media is a great tool for engaging your customers. To make this easier, the North American Retail Hardware Association (NRHA) has created holiday graphics that you can post on your business social media pages for 13 major U.S. holidays …

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market

Key Retail Metrics

 

Wednesday, Mar. 17 at 2 P.M. ET