USA Today named the founder of a home improvement data website its first Entrepreneur of the Year. Editors from the publication chose to honor Porch.com founder Matt Ehrlichman, who started the website in 2013 as a tool for homeowners to find home improvement research …
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Mobile Classes Convenient for Employee Training
When you have a knowledgeable employee, you have a better chance of selling the products your home improvement store offers. A trend in contractor training is the use of quick mobile videos to teach courses on business practices and safety, according to …
Read More »BuildDirect: A New Home Improvement Competitor
An online home improvement retailer has gotten millions of dollars in investments this year. Investors have committed $50 million in funding for the retailer, BuildDirect of Vancouver, to improve its product assortment and online platform, according to Forbes. The online retailer sells hardwood flooring, …
Read More »Customers Value Online Promotions
Social media, newspapers, websites and mobile apps are ways that consumers can find store promotions. Promotions resonate with the consumer, leading to in-store and online purchases. RetailMeNot, a coupon-hosting website, recently released its report titled The Significant Impact of Promotions Across the Multi-Channel …
Read More »Webinar Provides Insights to Mobile Best Practices
Using mobile platforms to engage customers will attract young shoppers, according to a recent webinar. Pat Murphy, vice president of mobile relationship management for FunMobility, and Linda Roark of California-based Pete’s Ace Hardware, addressed the mobile best practices for hardware stores …
Read More »Amazon Adds Robots to Warehouse Operations
As more consumers are shopping and making purchases online, Amazon, one of the largest e-commerce retailers, has added a new variety of workers to the mix: robots. The retailer is boosting efficiency in warehouses with the help of more than 15,000 wheeled …
Read More »Free Webinar: Mobile Best Practices for Hardware Stores
Hardware industry veteran, Pat Murphy, is hosting a free webinar on integrating mobile engagement into in-store experiences. The webinar topics include: Why do I need to include mobile in my advertising? How do I get my customers to opt in to …
Read More »Adapting the Brick and Mortar Store
Online shopping and purchasing have become mainstream within the United Sates. “Between 2008 and 2013, e-commerce sales grew ten times faster than in-store retail,” according to a McKinsey & Company article. Not only are consumers using their smartphones and tablets to …
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