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Tag Archives: the farnsworth group

PRO Group Hosts First Virtual Group Merchandising Conference

PRO Group recently hosted its first virtual Group Merchandising Conference to safeguard the health of retailers, PRO Group employees and vendor partners. From June 22-24, 40 PRO Group member distributors and 63 vendor attendees participated in more than 1,100 one-on-one …

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Exploring COVID-19’s Effect on Construction Projects

construction projects

Amid COVID-19, market research firm The Farnsworth Group and the Home Improvement Research Institute have hosted regular webinars for home improvement retailers, vendors and channel partners to explore how the pandemic was impacting DIYers and contractors. In a recent session, …

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How COVID-19 Is Changing Business for Contractors

contractors

Since March, The Farnsworth Group and the Home Improvement Research Institute (HIRI) have collected data on DIYers’ and contractors’ home improvement sentiments during COVID-19. The complete report for the organizations’ Weekly COVID-19 Tracker reveals contractors are relying on brick-and-mortar home …

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New Data Charts DIYers’ Home Improvement Projects

home improvement projects

Since March, The Farnsworth Group and the Home Improvement Research Institute (HIRI) have collected data on DIYers’ and contractors’ home improvement sentiments during COVID-19. The complete report for the organizations’ Weekly COVID-19 Tracker reveals home improvement is on the minds …

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The Farnsworth Group Plans Webinar on COVID-19’s DIY Impact

covid-19's diy impact

Market research firm The Farnsworth Group is planning a webinar to explore how COVID-19 has impacted DIYers and their future projects. The online event will take place Thursday, April 23 at 2:00 p.m. EDT. The webinar will be hosted by …

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The Farnsworth Group, HIRI Partner for Weekly COVID-19 Updates

covid-19

Market research firms The Farnsworth Group and the Home Improvement Research Institute have announced an ongoing partnership to deliver weekly updates on how COVID-19 is impacting DIYers and contractors. The two organizations say the goal of the weekly updates is …

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Reaching Customers Via Targeted Marketing

targeted marketing

Advertising your home improvement business is critical. Whether you rely on print, radio, TV, digital or some combination therein, every home improvement retailer must decide on a message and a medium to let potential customers know about their business.     targeted …

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2019 State of Independents Conference to Highlight Retail Opportunities

state of independents conference

At the 2019 State of Independents Conference Dec. 5 in Indianapolis, industry analysts and retailers will take a look at how global changes are affecting their day-to-day retail reality on a local level. Registration to attend the one-day event held …

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