A recent nationwide survey reports Americans’ concerns about home security and whom they trust to keep their possessions safe. The study, conducted by third-party research firm Kelton Global and sponsored by Schlage to bring attention to October as National Crime …
Read More »Tag Archives: trends
Increase Transaction Size with Home Security Products
When a customer comes in asking for a dead bolt, a well-trained employee will almost immediately start discussing the features and benefits of the locksets stocked in the store. But what if we told you that the ability to close …
Read More »Do Brands Matter?
Anecdotal evidence might suggest that the emotional connection between consumers and product brands just isn’t as strong today as it once was. But without any cold, hard, empirical evidence to support this theory, the editors of Hardware Retailing decided to …
Read More »Evolution of the Big Box
To watch the full video, click here. With contradicting rumors flying around about home improvement big boxes it’s hard to tell whether these mega-chains are cannibalizing themselves or gaining consumer popularity through improved customer service. It’s time to give the …
Read More »Industry Trends for 2020
Monitoring the Market: Q4 2020
Read More »Taking Off the Green-Tinted Glasses
NRHA conducted consumer research with over 250 surveys across the country to hear from the people driving the eco-friendly trend. In this presentation, you’ll learn how concerned consumers are about the eco-friendliness of products and what influences them to buy green. Click …
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