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The Rebirth of DIY

To watch the full video, click here.

Is economic pressure encouraging an increase in DIY activity across the country? Supported by original research, this webinar will examine how consumers’ attitudes toward do-it-yourself projects have changed over the years, and how retailers can focus on the changing demands.

About Dan Tratensek

Dan Tratensek
In his position as publisher of Hardware Retailing magazine, Dan has the opportunity to visit with independent retailers of all types and sizes and use these visits to shape the editorial direction of the magazine to meet the needs of the independent hardware retail market. Dan also oversees NRHA’s other publishing projects, which include a range of special interest publications, contract publishing titles, online content and more. Dan formerly worked as an editor and reporter for Hardware Retailing and has been involved in business journalism and news reporting for the past two decades

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