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Under the Sea

To watch the full video, click here.

Dan Tratensek comes to you live from under the sea. Dan specifically sought out these new products as a way to help you differentiate your product assortments. We hope you love these fun products as much as we do.

About Dan Tratensek

Dan Tratensek
In his position as publisher of Hardware Retailing magazine, Dan has the opportunity to visit with independent retailers of all types and sizes and use these visits to shape the editorial direction of the magazine to meet the needs of the independent hardware retail market. Dan also oversees NRHA’s other publishing projects, which include a range of special interest publications, contract publishing titles, online content and more. Dan formerly worked as an editor and reporter for Hardware Retailing and has been involved in business journalism and news reporting for the past two decades

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