Hardware Retailing The Industry's Source for Insights and Information
Beginning March 21, and lasting through March 29, Walmart is having its biggest-ever spring sales push, offering discounts of 30 to 50 percent on more than 60 outdoor essentials ranging from lawn mowers to mulch and will advertise the event in a 12-page Sunday circular. The company is counting on an extra boost in sales from items like garden soil as shoppers prepare to restore their gardens and outdoor living spaces hurt by winter storms.
“I love the fact that we had a rough winter because people are going to be so ready,” said Michelle Gloeckler, Walmart’s senior vice president of home. She noted that Walmart dramatically increased the quantities of items such as mulch and other outdoor products, in anticipation of increased customer demand. She declined to offer figures.
Executives at Home Depot and Lowe’s also have spring sales on a variety of products and services including web promotions and free delivery.
