Hardware Retailing The Industry's Source for Insights and Information
Paint, plywood, drill bits and duct tape are stylish to wear this year, if you hadn’t heard.
Los Angeles clothing designer Scott Sternberg looked to hardware stores for inspiration for a 2015 men’s clothing collection, according to an article from Women’s Wear Daily. Home improvement necessities show up as plywood-print rain jackets, coats decorated like unfinished paint jobs and sweaters with drill bit designs on them.
Sternberg “looked to a simpler time for his inspiration,” the article says. He considered “the ‘sense of purity and locality’ of those neighborhood shops that filled American cities in the Fifties through the Seventies.”
Fortunately, though times have changed, independent hardware stores like yours are still here. Sternberg’s fashions might be pricey (want a jacket for $1,565?), but shoppers still visit their neighborhood home improvement retailers for the everyday paint, screws and drill bits they need.
View photos of Sternberg’s Band of Outsiders-brand clothing.
To read the Women’s Wear Daily article, click here.
